The Budapest College of Communication and Business (BKF) this September will begin offering a marketing communications certificate program “franchised” from London’s Middlesex University, reports inforadio.hu.
Jolán Róka, the deputy rector of the BKF, said the goal of the program, which is unique in Europe, is to teach students the marketing strategies used in today’s fast-changing global media environment.
The curriculum and requirements of the program will mirror those at Middlesex University, and will be conducted in English. Students will tackle four subjects over two semesters, and submit a paper. Successul candidates will earn an “MA in Marketing Communications.”
The All Hungary Media Group is firmly committed to freedom of expression and therefore applies a mostly "hands off" approach to comment moderation. Comments left by readers represent their own views and do not necessarily reflect the opinions or beliefs of the staff, editors or owner of the All Hungary Media Group, who nonetheless reserve the right to remove comments that are off-topic or which moderators consider to constitute "hate speech." Also note that in order to prevent spam we generally close entries off to comments several days after publication.
Note that we will be experimenting with some modifications to the commenting system over the coming days, with the aim of allowing users to post without a CAPTCHA system and other manual anti-spam gizmos. We will therefore be monitoring comments more closely, and if you have any related issues or observations, you can just leave them in a comment on any article.